Who We Are
Drift Outfitters & Fly Shop is a shop for anglers, by anglers!
Who better to run a fly shop, right?!
Located in the heart of downtown Toronto, we strive to meet the needs of fly anglers by offering a range of equipment and products, employing knowledgeable and approachable staff, contributing to the local fly fishing community, and keeping up with the latest trends in the sport.
Why We Are Here
We’ve seen the need for a fully inclusive shop that is welcoming and embraces all walks of life. We pride ourselves on our welcoming, and accommodating staff - people who educacate themselves with expert knowledge of the sport, so that they can answer any questions that you might have. Whether you are just starting off, maybe just curious about the sport and want to know what its about, or you are a seasoned vet, our staff will be approachable with any and all questions.
Fly fishing is a sport that should hold no barriers, so why put them there?
We've heard a number of questions and comments over the years of being on the water, here are some answers to the largest hurdles and misconceptions about getting into the sport:
Can I fly fish for any type of fish, or is it just trout? Name any fish species and you can catch it with a fly! Bass, trout, salmon, steelhead, perch, panfish, pike, musky, tarpon, shark, sailfish, bonefish, permit - all of these can be caught on a fly rod. It is as simple as matching your rod, reel, line, and flies to what you want to target, and you're set.
Ask us for advice on any species and we'll be able to guide you through the right approach and gear choices.
Is it expensive? It can be. But just like you don't need a Ferrari or Porsche to be able to drive, there are a number of manufatures that make excellent rods, reels and other equipment that fit any budget. Here at Drift, we offer a wide range of products from entry level starter equipment to top of the line gear!
Isn't fly fishing just for stuffy old men? No way! Modern anglers are a diverse group - old and young, men and woman, rural and urban! The wide range of people who are involved with the sport is impressive and continues to blow us away. We encourage anyone who is interested in spending time out on the water to do so and we are happy to help you get your feet wet.
Is it difficult? It can be if you don’t know where to start. With a little instruction, the correct resources, and the right gear you can be on the water catching fish in no time at all. Fly fishing, like many passions, takes practice and a lifetime to become a true master, but the learning along the way is where the fun and enjoyment stems from.
Mission and Values
Our mission is to be your outfitter and fly shop. We strive to create an atmosphere where you feel welcome when you walk in the door, a place where you are free to ask questions and look for advice ranging from product information, fly tying, what’s happening on the local water, and even where in the world you should fish!
Our Values include:
Collaboration- Work with other experts in the industry to keep ahead of changes to be able to give our customers the best products and advise possible.
Accountability- We want you to trust us with all of your purchasing needs and understand that if you want something, you want it now. If we don’t have a product that you want, we will not take your money before we are sure we can get it in and timely fashion.
Passion- We only hire and work with passionate individuals who have a love for the sport and a very strong desire to give the best customer experience possible.
Quality- What we do, we do well! We know you have choices when it comes to who you purchase from. We will be the experts you need to get the job done right and give you the best advice possible.
(owner/operator & full time staff)
Born and raised in Toronto, Rob's beginnings as an angler started on a small brook trout stream just outside of Burk's Falls, Ontario at his family's farm property. Like most kids, a box of worms from the local gas station and a pocket full of red and white bobbers were his weapon of choice. His passion for angling carried forward through into his teen years, leading Rob to pick up his first fly rod to hit the lakes of Muskoka for smallmouth bass. Since then, he has never looked back.
In the summer of 2012, Rob attended the Clark For River Guide School just outside of St. Regis, Montana, gaining knowledge and skill in aquatic entomology, Mackenzie drift boat maneuvering, principals of fly casting. After pursuing the guide life for a few years, Rob could not pass up an incredible opportunity to own & operate his own fly shop in downtown Toronto. From fly fishing for Atlantic salmon on pristine Quebec rivers, to targeting bones, permit and tarpon on the flats, Rob has done it all and is eager to share his passion and knowledge!
(Full-time & custom fly tyer)
Chris started tying and fly fishing when he was 8 years old, since then he has fished everywhere from Mexico to Yellowstone to British Columbia to Nova Scotia and has developed a passion for not only the fishing but the history and art of the sport. Chris has been to the International Fly Tying Symposium as a demonstration tyer, featured on fly tying websites and has won fly tying competitions abroad, his favourite area of tying is classic Atlantic salmon flies as well as big musky and predator flies. For about six years now he has been a commercial tyer and is now the proud custom tyer for Drift Outfitters. Whatever that effective pattern is that you've only ever found one of, he can tie it! Although he loves traditional dry fly fishing and spey fishing for steelhead Chris also welcomes new ways of fishing including competitive fly fishing and all of the new techniques it brings from around the world.
In addition to chasing steelhead on the fly, he has also been centerpin fishing for years and you can get you well on your way to catching fish using this method by showing you everything from casting to rigging!
Sheharyar Asad, affectionately known as "Harry", has been fly fishing since the age of 10. Harry's knowledge of fly fishing, as well as fly tying, is the result of countless hours spent observing fish and insect behavior, and targetting a multitude of fish species, from panfish to steelhead, in Southern Ontario. In 2012, he graduated from the Fish and Wildlife technician program at Sur Sandford Fleming College, a program which helped grow his passion and deep understanding of the sport. He has spent 12 years float fishing with centerpin tackle for steelhead, as of late Harry has been focused on the use of two handed fly rods for presenting swung flies to steelhead as well as technical dry fly fishing to large (and even larger) brown trout in Southern Ontario. Harry is extremely friendly and approachable, his love for educating comes through when you talk to him. Don't hesitate to ask Harry about any aspect of fly fishing, float fishing, and fly tying.
- photo coming soon!-